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Lead Generation Management - BPO Services - Rewardsco

Grow Your Business with Our Lead Generation & Management Processes
Bridge the gap between your business and potential clients. 


Every lead is a step closer to a new loyal customer for your business. 

Focused Sales Efforts

Your sales team can zero in on qualified leads thanks to our specialised lead generation services that ensure your efforts are directed toward genuine prospects.

Enhanced Revenue Streams

Amplify your revenue with our strategies that not only identify potential clients but also employ cross-selling and upselling techniques.

Data-Driven Decisions

Through lead generation we collect vital market data, allowing you to tailor your strategies for maximum impact.

Streamlined Marketing Strategies

With real-time insights from our lead generation, we refine your marketing campaigns to target the right audiences effectively.

Cost Efficiency

Save on in-house expenses and get superior results by outsourcing to lead generation specialists.

Global Reach

As a South African BPO serving international clients, we combine global standards with local expertise to deliver unparalleled results.

How It Works

Data Understanding and Segmentation

By employing segmentation, we make sure that our campaigns target the right audience and strategize for maximum effectiveness.

Strategy Design

Based on the segmented data and our understanding of your business goals, we design a lead generation strategy that aligns with international best practices.

Continuous Monitoring and Optimisation

We don't set and forget. Our team continuously monitors the campaign's performance, making necessary adjustments to ensure you always receive optimal results.

Campaign Execution

With the strategy in place, our team executes the campaign, employing a mix of outbound calling, online marketing and other techniques to reach potential leads.

Reporting and Insights

At the end of each campaign, we provide detailed reports, offering insights into the leads generated, conversion rates and more. This data-driven approach ensures transparency and continuous improvement.

Frequently Asked

  • What is lead generation in the context of BPO?

    Lead generation in BPO refers to the process of identifying and cultivating potential customers for a business’s products or services. It involves strategies like outbound calling, online marketing and more.

  • How does Rewardsco ensure the quality of leads generated?

    We employ sophisticated customer relationship management tools, segment leads based on demographics and run prospects through pre-defined scripts to ensure high-quality leads.

  • What's the difference between B2C and B2B lead generation?

    B2C targets individual customers directly, while B2B focuses on businesses and their key decision-makers.

  • How do you integrate with our existing sales process?

    Our team seamlessly integrates their processes into your business, ensuring a smooth flow of leads that your in-house team can capitalise on.

  • What tools do you use for lead generation and management?

    We utilise top-tier CRM tools like HubSpot, Pardot and Salesforce, among others, to manage and optimise the lead generation process.

  • Why should my business choose Rewardsco for our lead generation needs?

    With years of industry experience, a focus on cost-efficiency and a commitment to delivering quality, Rewardsco is your ideal partner for transformative lead generation and management.

Put Our Proven Growth Strategies to Work.

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How can we help?

Fuel your business growth with our tailored outsourcing solutions. Submit your details below to schedule an in-person chat.
Fathima Dildar
Chief Business Development Officer - International
Thank you for your interest in a career with Rewardsco! To apply, please visit our Careers Portal and upload your CV. We look forward to hearing from you!
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